Yousetthegoal.Wehandletherest.

Pick a goal. Your plan is ready every morning.

Free to start · No wearable required · iOS

01Why it exists

Nobody has a plan for today.

The daily question

Push through, or rest?

Without data, every training call is a guess.

The plan that broke

You've started before.

It works for three weeks. Then life happens.

The doctor's advice

"Change your lifestyle."

The advice is right. The plan is missing.

Swipe to see all 3

Every morning, Entropy answers those questions for you. 60 seconds. No guesswork.

02The protocols

Pick your goal. We have a protocol.

Hybrid Fitness

Look fit, feel fit

Strength Foundation

Get stronger

Sleep Repair

Sleep better

Aerobic Base Builder

Build endurance

VO2 Max Express

Get cardio fit fast

Sport-Ready Durability

Play injury-free

Weight Management

Lose weight

Metabolic Health Reset

Improve metabolism

Stress Resilience

Lower stress

Posture & Back Relief

Fix back & posture

03Community

Habits stick when someone's watching.

Official club

The Morning Assembly

847 members

AR
Alex R.
GREEN14d
JK
Jamie K.
YELLOW9d
ST
Sam T.
GREEN23d
ML
Morgan L.
RED6d

This week's goals

Gym sessions2 / 3
Protein target5 / 7
Sleep by 10 PM3 / 7

Your badges

Iron Week

7 days on plan, back to back

Early Bird

In bed on time 5 nights straight

Zone Locked

30 days without a missed day

Start with someone

Partner, spouse, friend. Doesn't matter.

2.4× more likely to still be going at 3 months.

Invite someone
04Pricing & promises

Start for free.
Upgrade when you're ready.

Free

$0/ month
  • Know what to do every morning
  • 3 goals to start with
  • Works with your existing wearable
  • Weekly progress summary

Premium

Recommended
$79.99/ year

$6.66 / month equivalent.

  • All 10 goals unlocked
  • Works with any device — or no device
  • Deep monthly progress reports
  • Join groups for real accountability
  • Adjusts automatically for women's cycles
  • Seasonal achievements to keep momentum

Your data stays yours

We never sell it to advertisers, insurers, or anyone else. Ever.

We coach. We don't diagnose.

If something looks clinically concerning, we flag it and point you to a doctor.

No tricks to keep you hooked

No coins, no real-money store, no dark patterns. Your streak is enough.

30-day refund · Cancel anytime · No card on signup

0READY

You already know you want this.
Start this morning.

Pick your goal. Your plan is ready in 60 seconds.

No card required · Cancel anytime